
In her research, Jean Twinge guesstimates that iGens are the generation born from 1995 – 2012. There are 74 million people in this demographic, comprising 24% of the American population. 25% of iGens are Hispanic and 5% are multi-racial. Non-Hispanic whites comprise 53% of this this group.
The first post-generational cohort born after iGens will be the first fully diverse population with non-Hispanic whites comprising less than 50% of the population, and there will be a non-white majority.
iGens are also the first generation to
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